Updated: May 1, 2020
I made a list of influencers I wanted to talk to about advice they might have when it came to being successful in the rodeo industry and in business. In the rodeo world, it's nearly impossible to be financially successful, as in "make a living in rodeo without having other streams of income". These women were making their mark and I was just looking for them to tell me what that actually looked like.
Have you become successful in pursuing your own passion as a career and what did that road look like?
They all answered back with sweet advice like "make yourself known, stick to your brand, work hard, post often" All that is thoughtful and true but, coming from a business/marketing background, I knew that much at least and it wasn't the answer I was looking for. It made me ask myself what was I really hoping to learn from these women? It came down to wanting to know if they are successful in having their own business or do they have other streams of income? What does working for yourself look like in terms of numbers? What kind of money does an influencer, blogger, photographer, artist, trainer truly make?
Then it got me thinking, why is money such a taboo topic?
Why the hell doesn't anyone like to talk about this? Am I the only one curious about this?
Why are we too shy to talk about the back office work and what it truly looks like?
"And as we let our own light shine, we unconsciously give other people permission to do the same." - Marianne Williamson
I recently read the book "Secrets of Six Figure Women", by Barbara Stanny. She talked real numbers and real experiences which then helped me align my own goals and realistically see where I was in business and what I should be planning for. So why is it that we can't be transparent in our own industry?
I'm not saying that we need to be bragging about incomes but I'm asking that we be realistic and open about being financially successful in the rodeo industry and self employment area. We need to be realistic about what it truly takes. Doing so may allow others to fearlessly step up because you have provided the stepping stones.
Ahh but that's it isn't it? We are afraid others may call our bluff, or pass us up!
"Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won't feel insecure around you... As we are liberated from our own fear, our presence automatically liberates others.” - Marianne Williamson
What we shouldn't be afraid to talk about
If we spoke more about the actual truth, such as how you worked part time jobs in order to chase your dream, or lived in the studio until you saved up this amount of dollars to buy your house so you were debt free. Maybe it would encourage people to chase their dreams a little more.
Numbers shouldn't be a bragging topic, and will always be different depending on your situation, but they can help you gain understanding.
If someone would say its ok to have a part time job while starting a business then maybe the entrepreneur wouldn't feel like they aren't completely failing and would keep focused on their mission. Maybe being honest with how much money you save, or how much you use to get started helps others set realistic goals and have an idea of what it takes to jump in certain fields. Fear is the number one reason why someone doesn't chase their dream in the first place. Being honest and transparent with your journey will help other eliminate the unknown and take that leap of faith.
I want to know things like, if you don't come from a rodeo family, how do you become successful financially in the rodeo industry? Do you have other streams of income, and what are those jobs? What does it financially take to pro rodeo? Again, I know all these numbers vary case by case but why are we afraid to talk about it? Money shouldn't be a scary thing to talk about because while it's never been about the money, you still need it to play the game.
We need to be open to business questions like, did you start out with money, how much do you pay yourself at the end of the month, how do your organize your income and accounts? Do you really make sales online and what do those numbers look like vs. the expenses? These are all questions I have had when starting my own business and I continue to ask more and want to learn more.
I challenge you to not be afraid to ask the hard questions! It is going to take you places, trust me!
What questions do you have for me? How can I help you get started?